OUR JOURNAL
Sharing our journey, design insights for business, how we create, what inspires us, moves us, and gets us thinking.
5 Benefits of Retainer Packages for Graphic Design | Graphic Design
Unsure if hiring a full-time graphic designer is the right decision? Check out the benefits of retainer packages! A monthly fee guarantees you design services throughout the year.
Business Startup Checklist
It can be stressful trying to figure out where to start when you have a brilliant business idea! We've worked our way through this process ourselves and chunked it down to help you get on your way!
The Importance of Brand Consistency | Small Business Branding
A strong brand is crucial to the success of any business. Your brand is what sets you apart from your competitors and helps you build trust with your customers. It's essential to have a consistent brand that is easily recognisable across all of your marketing channels.
Get Your Sh*t Together | Sarah Knight | Book
In this book, the wizard that is Sarah Knight talks about how to stop worrying about what you should do so you can finish what you need to do and start doing what you want to do.
Why Logo Variations Are Important For Your Business | Small Business Logo Design
Does your company have just one logo? If so, you might be limiting the impact of your brand. Learn about how having multiple logos can help solve this problem for small businesses.
Value #5: Make a Difference, No Matter the Size.
We don't just want to make our clients lives' easier, but always find ways to make a difference for our community, our country, our fellow humans and our planet. This includes choosing brands that are making a difference.
How to Rebrand Your Business for Success | Small Business Rebranding
Wondering how to rebrand your business? This guide will teach you the steps you need to take for a successful rebrand.
What's the Difference between a Logo and a Brand? | Small Business Branding
A logo is just one aspect of your brand. To build awareness, customers must recognise more than just your name or symbol – they must also recognise who you are as an organisation. This article explains what branding actually is!
Branding A New Business | Small Business Branding
If you're starting a new business and want to make sure that it has the best possible chance of success, we can help. Our branding services will guide your startup in creating an identity that is memorable.
The Art of Creativity | Taika Waititi | TEDxDoha
If you’re a creative person, actually Taika Waititi says you don’t even have to be creative to take something away from his talk, but I certainly did.
Why Shiplee Studio?
“Customers associate a business name with the value it provides to them.”
Lara Shipard | My Story
I began freelancing as a Graphic Designer during my last year of study at the University of Newcastle (2015). But my creative journey didn’t start there.