Creative

Lara Shipard

Client

Move & Groove School Sports Australia

Service

Identity & Branding, Website Design and Email Design

Project Details

The Move and Groove school dance program is an inclusive sports initiative designed to get primary school aged children active in a fun and engaging environment. They believe dance is a great way to exercise, build confidence, and improve gross motor skills while working alongside the Australian National Curriculum. It’s the perfect format for students to express themselves and be creative, while also participating in important physical activity.

This energy and excitement needed to be translated into the brand identity. Through an energetic colour palette and legible font selection, we were able to visually represent the overall personality of this incredible program.